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| TRUMPF Scratch & Win Game Direct Mail |
| Client: |
| TRUMPF Medical Systems |
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| Project: |
| Direct Mail Program |
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| Challenge: |
| Introduce the full product line and create product interest. |
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| Solution: |
To introduce healthcare professionals and architects to the new entire product line, we needed very appealing packaging, because we know how over-stimulated most attendees are by advertising, we strategically included the scratch-and-win game to create interest before and during the HCD tradeshow.
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